03/09/2024
Wattnow Secures Multi-Million Dollar Funding Round Led by Lateral Frontiers, 216 Capital, and E3 Capital
Amsterdam, September 3rd, 2024 – Wattnow, a Climate tech startup specializing in energy management systems, announced today the successful closing of a multi-million dollar funding round. The round was led by Lateral Frontiers and 216 Capital, with notable participation from E3 Capital, Outlierz Ventures, Satgana, Octerra Capital, and a group of strategic angel investors, including InstaDeep founder Karim Beguir and Guillaume Amblard.
Founded in 2018 by Issam Smaali, Wattnow addresses the critical need for efficient energy management amidst rising energy prices and the global drive to reduce carbon emissions. The company’s innovative solution provides businesses across various industries with the tools to optimize energy consumption, reduce costs, and minimize their carbon footprint. By leveraging AI and real-time data analytics, Wattnow’s platform enables companies to visualize and analyze their energy use in real-time, offering actionable insights that drive efficiency and sustainability.
The energy management sector is poised for significant growth, driven by a projected 3.3% rebound in global electricity demand and a forecasted tripling of the Energy Management System (EMS) market to $117.8 billion by 2025. Wattnow is strategically positioned to capitalize on this expansion, particularly in its primary markets of Europe and the Middle East and Africa (MEA), where the market size was valued at $11.77 billion and $1.68 billion, respectively.
Investor Contributions:
- Lateral Frontiers: Known for its expertise in supporting high-growth companies across Africa, Lateral Frontiers will provide valuable strategic insights to assist Wattnow’s expansion. Their investment underscores a commitment to backing startups that address global challenges with innovative solutions.
- 216 Capital: A committed supporter of technology-driven companies, 216 Capital backs Wattnow in its mission to transform the energy sector with innovative solutions.
- E3 Capital: With a focus on sustainable energy solutions, E3 Capital emphasizes accelerating environmentally friendly technologies and supporting companies with a positive impact on the planet.
- Outlierz Ventures: Specializing in early-stage startups in Africa, Outlierz Ventures offers crucial support and expertise to help Wattnow scale efficiently in emerging markets.
- Satgana: With a strong commitment to social and environmental impact, Satgana aligns with Wattnow’s vision for a sustainable energy future.
- Octerra Capital: Experts in funding innovative and scalable technologies, Octerra Capital will enhance Wattnow’s capabilities in delivering state-of-the-art energy management solutions.
Wattnow’s proprietary IoT solution integrates hardware and software to offer functionalities such as alerts for faults and anomalies, detailed reports and analytics on energy usage, and predictive recommendations for maintenance and cost optimization. These features empower businesses to achieve significant savings in costs, carbon emissions, and productivity, helping them reach their sustainability goals faster and more effectively.
Broad Industry Impact and Global Reach
Wattnow’s innovative platform is already adding value to strategic private and public sector clients across a diverse range of industries, including municipalities, automotive and aeronautics, telecommunications, banking and insurance, transformative industries, oil and gas, construction, and retail. With minimal international commercial presence thus far, Wattnow has successfully covered and delivered substantial value to clients across more than 11 countries, including key markets in Europe, the Middle East, and Africa, as well as North America.
Clients have reported significant savings and improvements in operational efficiency, and Wattnow’s solution has been seamlessly deployed across various regions without requiring a local Wattnow presence. This is a testament to the platform’s competitiveness, value-added offerings, and ease of deployment.
CEO Statement
“This funding represents a significant step forward in our journey,” said Issam Smaali, CEO of Wattnow. “With the support of our investors, we are well-positioned to expand our global presence, refine our technological offerings, and continue helping our clients move towards a more sustainable future. The fact that our key clients, initially onboarded in Tunisia, are now deployed on multiple continents demonstrates the global appeal and effectiveness of our solution.”
Strategic Positioning
Wattnow’s ability to seamlessly integrate its IoT devices and software into existing operations allows them to stand out as the partner of choice for large enterprises and SMEs across both emerging and developed markets. Their strong value proposition, competitive product, and commitment to quality have enabled Wattnow to attract significant funding to support their international growth.